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Packaging isn't just wrapping—it's an experience, an innovation, an evolution. We're unpacking the latest in packaging technology, from eco-friendly materials that speak to our environmental conscience to smart packaging that connects, informs, and engages. We'll explore how digital printing is revolutionising customization, and why sustainable packaging isn't just good for the earth—it's great for business. Dive into a world where packaging is as smart as the product it holds.
Consumer sentiment on sustainability is changing as we emerge from the COVID-19 pandemic" is that as societies move past the pandemic, there's a noticeable shift in consumer attitudes towards sustainable packaging. The focus is moving away from the pandemic-era emphasis on hygiene to a renewed interest in environmental sustainability. This change varies by region, with different priorities and concerns about packaging materials and pollution types across countries. Packaging companies are encouraged to tailor their approaches to these evolving consumer preferences, considering the regional differences in environmental concerns and sustainability perceptions.
There's a mix of excitement and concern among retail business leaders. Most leaders feel their employees are prepared for AI, but nearly half think AI adoption is moving faster than it should. Key concerns include cybersecurity breaches and potential AI bias. Despite skepticism around AI being more hype than reality, many expect AI to significantly impact areas like customer intelligence, inventory management, and chatbots for customer service in the near future. Retailers are focusing on investing in these areas to enhance demand planning and forecasting, acknowledging the crucial role of data in leveraging AI effectively.
The Future of Digital Print for Packaging to 2026 is that the global digital print market for packaging and labels is growing, with its value projected to climb significantly by 2026. Despite challenges in 2020 due to COVID-19, digital print volumes in packaging increased while the total printed packaging sector saw a slight decline. The report highlights the adoption trends and drivers for digital printing, the barriers to its adoption, and the latest technology developments shaping the future of package manufacturing. This growth is driven by packaging and labels, with digital printing becoming a crucial part of production for many label and packaging converters, enhancing production efficiencies and creating new business opportunities.
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